Now forming the founding cohort

The best signal of what AI can’t do is how employees work around it.

Farfield captures what employees fix after AI responds and turns it into a continuous feedback loop, so your company’s AI improves around how your people actually work.

50+ conversationswith leaders in finance and AI
Lived it firsthandFounders from Goldman Sachs and Citadel
Working prototypeAcross AI chat tools, Excel, PowerPoint, and email

The problem

Firms can see what AI does. Not what their employees fix.

Every day, employees re-prompt AI tools and quietly correct the output in Excel, PowerPoint, and email. That work shows up in no dashboard, so the next person fixes the same mistake again, and the people building the tools never hear about it.

An exampleWhat this looks like today
  1. 1AI builds a spreadsheet on the wrong assumptions.
  2. 2An employee re-prompts three times.
  3. 3Then fixes the rest by hand.
  4. 4Ten others make the same correction. No one sees the pattern.

Companies are scaling AI faster than they’re learning from the employees using it.

How it works

Close the loop between how employees use AI and how companies improve it.

1

Capture

Re-prompts in AI chat tools, and the edits between what the AI produced and what was submitted in Excel, PowerPoint, and email. Designed so employees don’t change how they work.

2

Find patterns

Recurring corrections grouped across employees and teams, with the hours they cost, for every workflow.

3

Reveal what AI is missingThe core insight

The company-specific knowledge behind each pattern: your terminology, required wording, risk tolerances, and data. Written as a proposed fix.

4

Improve and verify

A team lead approves an instruction change, or engineering receives a ready-to-implement ticket with the evidence. Every past correction becomes a test the fix must pass, and Farfield tracks whether rework falls.

Over time, a company’s own corrections become a test suite for its AI workflows.

The product

See where the hours go, and whether they’re falling.

A working prototype, running on sample data and our own usage.

For operational leaders

One view of AI rework, by team

How many hours a week go to fixing AI output, which teams and agents it comes from, and how that is trending.

Farfield overview: hours a week spent fixing AI output, down from 12 hours to 4.5
Sample data
Farfield by-team table with sub-agents and weekly trends
Sample data
Weekly hours spent fixing AI output by team, with markers where fixes went live
Sample data
Fixes that went live and the drop in corrections each one caused
Sample data

Impact over time

Know when each fix shipped, and what it changed

Every fix that goes live is marked on the timeline, with the drop in the corrections it targeted and when the goal was reached.

For employees

Every fix becomes evidence

A workflow shows the first prompt, the re-prompts, the output file, and exactly what the employee changed by hand, plus the time it took. Other people’s wording appears only as themes.

Edits made by hand to an AI-generated compliance document, before and after
Sample data
A workflow with its re-prompt themes, output file, and recommended fixes
Sample data
Fix queue: a recurring pattern with a proposed instruction change and evidence
Sample data

The fix queue

Ranked by time lost, routed to whoever can fix it

Farfield proposes the change: an instruction a team lead can approve, or an engineering ticket with the evidence attached.

Verification

A fix that works stays fixed

Every correction is saved as a test. Before a fix goes live, Farfield backtests it against what went wrong before, so an old mistake can’t quietly come back.

Implementation view: corrections captured, fixes rolled out, and automatic checks written
Sample data
Systems, not peopleResults are aggregated by workflow. Farfield measures the AI, not the employee.
Themes, not quotesOther people’s wording is shown only as themes.
Minimal by designAI replies are never stored, and files are compared on the user’s device. Only the list of changes is kept.
Enterprise controlsSingle sign-on and the security controls financial institutions require are in development.

Why Farfield

Other tools watch the AI. Farfield measures the cleanup.

AI observability

Tracing and prompt-management tools

Traces prompts, tool calls, errors, and latency. Stops when the agent returns its output.

Usage analytics

Adoption and ROI dashboards

Counts adoption, spend, and tokens. Can look healthy even as the cleanup grows.

Farfield

What happens after the output

Measures the corrections employees make, and turns them into the company knowledge AI is missing.

Many of these tools are built for developers. In our conversations, operational teams couldn’t use them to see behavioral or productivity changes in what employees actually produce.

Where we start

High-stakes finance, where a small error is expensive.

AI-generated documents, decks, and emails in finance have to be thoroughly reviewed, because small errors can create material financial, compliance, and operational consequences.

Compliance review

Required wording, disclosures, and policy references that AI keeps getting wrong.

Client deliverables

Summaries, decks, and emails where tone, terminology, and figures must be exact.

Reporting and analysis

Spreadsheets and models where wrong assumptions and numbers get corrected by hand.

$109.6B

Projected AI use-case spending in financial services in 2026, rising to $272.5B by 2029.

Source: IDC Worldwide AI and GenAI Spending Guide, March 2026.

The team

We lived this problem from two different desks.

We’ve been friends since high school and are both seniors at Penn. We’re building Farfield full time.

Belle Zou

Co-founder · Wharton

Operations at Citadel, previously NVIDIA, and a gap semester at an AI search infrastructure startup. At Citadel, Belle built logic that grouped recurring trade-booking corrections and measured their rework cost, helping engineering and operations find root causes across products.

LinkedIn

Charlotte Tan

Co-founder · Penn

Quantitative Investment Strategies at Goldman Sachs, and a gap semester at a VC firm. At Goldman, Charlotte tracked a compliance AI tool’s recurring failures and the rework they created, until the issue reached senior leadership.

LinkedIn
50+ conversationswith operators, engineers, and executives at financial firms and startups
Introductionsto senior leaders investing heavily in AI and facing the same gap
Built with usersTested in person with analysts and operators from different roles

Founding cohort

Be one of the first teams to close the loop.

We’re opening Farfield to a small founding cohort of teams running AI in finance. Founding partners get first access, shape the product alongside us, and help set the standard for measuring AI rework. Seats are limited, and we review every application personally.

First accessUse Farfield before it’s generally available, starting with one workflow.
A direct line to the foundersYour feedback shapes what we build next.
Your own AI test suiteYour team’s corrections become checks that protect your workflows.

Apply for a founding seat

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